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Step #1 To Your Best Smelling Beard - Beard Oil
We proudly offer the best beard oil scents on the market, boasting over 30,000 five-star reviews from satisfied customers.
Our specially formulated beard oil is enriched with moisturizing properties and abundant in essential vitamins. Say goodbye to beard itch and hello to your best smelling beard!

Step #2: Make your beard super soft with Beard Butter
- A hard brittle beard is often dry, dull, and prone to breakage, making it difficult to style and shape.
Our beard butter is very special. It helps keep your beard strong and healthy. It's made from 5 special butters that help your beard grow and feel soft. It's like magic for your beard!

Step 3: A Clean Beard Is A Healthy Beard - Beard Conditioner
- A dirty beard can be itchy, uncomfortable, and unsightly, and can also lead to skin irritation and acne.
Our Beard conditioner will help to keep your beard clean, soft, and healthy, while also promoting healthy hair growth. Removing dirt and grime from the beard, reducing the risk of skin irritation and acne. Super clean, super beard!
Let customers speak for us
from 34478 reviews
I love the smell of the beard oil, balm, shampoo and conditioner. The Butter doesn't have the same smell. With the butter, I feel like the shea butter smell over powers the signature sent. It not bad just not the same as the others previouly mentioned. Overall very happy with my switch from Beard Struggle.


Awesome and great smelling

Highway Hunter is a mixture of warm, sweet, rich, and creamy scents you’ve been searching for! It’s a warm luscious vanilla scent paired well with a sweet marshmallow and cinnamon! If you could bottle the smell of autumn then this would be it. The smell stays for hours and my beard is left soft and manageable, I’m in LOVE with this scent!

Got the oil/butter combo. Wife loves the smell and beard softness.

I was excited for this one but was even more happy with it when it arrived. Its subtle and not overpowering but has honestly held its scent basically all day. I was still smelling it hours and hours later. Some scents are come and go in that aspect, but this one is moved to the favorites shelf for sure!

The smell brings you back to the good old years when halloween for us was more than just a holiday or memory. Was a step into our imagination... deep dive into the unknown and spooky 👻

Awesome scent and product.

Super Hero! Awesome scent and product.

Awesome scent and product.

Before this product my beard was dry and unruly. But just 10 days after using all the products of this scent my beard is softer and more manageable. Plus all people I work with tell me I smell like a fall harvest.

It smells like you just walked into a French bakery. So amazing !

My wife loves the smell and i love the way it makes my beard feel

I love the scent and the way my looks and feels since ive started using Fable Beard co product.

It's sweet, but not sickeningly so. It has a rather subtle light aroma that reminds me of my days sitting on my grandfather's porch on Montpelier in Jamaica