Summer's Final Chapter
Our summer collection is making room for the adventures ahead. Shop end-of-season favorites before they're gone or discover what's new for fall.
Step #1 To Your Best Smelling Beard - Beard Oil
We proudly offer the best beard oil scents on the market, boasting over 38,000 five-star reviews from satisfied customers.
Our specially formulated beard oil is enriched with moisturizing properties and abundant in essential vitamins. Say goodbye to beard itch and hello to your best smelling beard!
Step #2: Make your beard super soft with Beard Butter
- A hard brittle beard is often dry, dull, and prone to breakage, making it difficult to style and shape.
Our beard butter is very special. It helps keep your beard strong and healthy. It's made from 5 special butters that help your beard grow and feel soft. It's like magic for your beard!
Step 3: A Clean Beard Is A Healthy Beard - Beard Conditioner
- A dirty beard can be itchy, uncomfortable, and unsightly, and can also lead to skin irritation and acne.
Our Beard conditioner will help to keep your beard clean, soft, and healthy, while also promoting healthy hair growth. Removing dirt and grime from the beard, reducing the risk of skin irritation and acne. Super clean, super beard!
Let customers speak for us
from 39475 reviews
Hands down the best oil I've used. The Hero scent is just amazing and lasts for hours."
A unique rum smell. Definitely recommend
The prospector is not subtle, nor is, it meant to be. This smells like being out in the woods, by a little creek, surrounded by pine trees and dark loamy earth. The smell lasts as long as it looks like the guy on the label has been out in the woods searching for a big nugget. I cannot over emphasize how much the Earthen smell comes forward to the front and center of this one. If you’re not a fan of that, you might not like this one; but I love it because it smells like I’m camping every time I wear it.
Flayboy has nice barber shop scent that lasts.
Fable puts out some good profiles that are amongst my all-time favorites. I have had, with the exception of one time when I very first started, wonderful customer service experiences. I really like that. They are re-releasing some popular profiles from the past.
Fable vice has me smelling like summertime fun
I was skeptical at first. I thought it was another comic company…I was wrong! This is the best overall I’ve purchased to date!! And the aroma lasts all day!
Always perfect. Love the scents and the customer service
Amazing. Absolutely love this company. Im glad i made the choice to try fabled out.
Leviathan is the quintessential island drink with its coconut milk and island spice. It's medium-strength and the perfect complement to summer. Mixed with the oil, it's the perfect combo to deal with itch and breakage.
I am still new to fable but my experience so far has been amazing. My first order was the spartan. All the products worked amazing, but the scent while exactly per the description didn't knock my socks off. I saw that if you were not 100 percent satisfied you could exchange it free of charge no questions asked. So I sent off an email requesting to exchange my spartan for the Keeper. To my glee the very next morning I received conformation that my order for Keeper had been completed and it wad on its way to me. I was told to go ahead and keep the spartan product and that they hope I will enjoy the keeper scent more. I received the keeper product in a timely manner with no issues as I see that is the major complaint some people seem to have but I had no issues either time. After wearing the keeper a couple times I already like it much more. Its complex and intriguing at first then the amazing scent creeps up on you as you wear it. I have already had compliments and most important my wife says she loves the smell. I'm am very pleased with fable beard co. 5 stars. The fable family now has a new member for life. Thank you.
Scent lasts almost all day. Love it!!
Smells just like the Pecan Pies my grandma would make as a kid. I find myself wearing this more than I thought I would. Wife loves it.
I find myself wearing this more than I thought I would. Smells just like the Pecan Pies my grandmas would make as a kid. Wife loves it.
Hands down the best beard wash on the market! And Action Hero is an instant classic,don't miss out!