Smells fantastic. It actually kinda makes me hungry. When I got it in the mail I thought that it had gotten broke during the shipping process because I could smell it so strongly. To my surprise it wasn't broke, it was just that potent. Within a day and a half my beard was already softer. Fast shipping. From point of purchase to my front door only took about 3 days. I did however add a pump to my bottle. I find that it works better for me than the dropper.