
Fable Falloween Is Here!
Premium beard care with spine-tingling scents

Step #1 To Your Best Smelling Beard - Beard Oil
We proudly offer the best beard oil scents on the market, boasting over 30,000 five-star reviews from satisfied customers.
Our specially formulated beard oil is enriched with moisturizing properties and abundant in essential vitamins. Say goodbye to beard itch and hello to your best smelling beard!

Step #2: Make your beard super soft with Beard Butter
- A hard brittle beard is often dry, dull, and prone to breakage, making it difficult to style and shape.
Our beard butter is very special. It helps keep your beard strong and healthy. It's made from 5 special butters that help your beard grow and feel soft. It's like magic for your beard!

Step 3: A Clean Beard Is A Healthy Beard - Beard Conditioner
- A dirty beard can be itchy, uncomfortable, and unsightly, and can also lead to skin irritation and acne.
Our Beard conditioner will help to keep your beard clean, soft, and healthy, while also promoting healthy hair growth. Removing dirt and grime from the beard, reducing the risk of skin irritation and acne. Super clean, super beard!
Let customers speak for us
from 34434 reviews
This one is a definite winner. Great smell.

Smells like a Pineapple Margarita.

Love the smell

Amazing oils! I buy in bulk and keep half a dozen "flavors" in rotation.

I have been a Live Bearded fan for years. I thought they could not be beat. Until I saw an ad for Fable and read the scent descriptions and wanted to give it a try. I am not disappointed at all, in fact I am switching over to Fable full time. The beard oil is great and lightweight. Don’t get me started on the beard butter. At first look it almost looks like a balm until you get some and it melts in your hands. The scents are great. Not too strong and they last all day. I cannot wait to try some more. So far I love The Hitchhiker and The Imagineer. Keep up the great work.

Smells just like apple cider but with a hint of spice, good beard oil as always

Smells just like Geppetto's workshop!!

Really like the Marionette! Reminds me of what Geppetto's workshop would possibly smell like if you were to visit. Warm spiced cider in a mug, old dusty mahogany shelves with puppets sitting awkwardly and rich tobacco pipe smoke lingering in the air. Amazing take on a great scent!

Greatest purchase ever!

I let my wife pick one out for me and this is what she settled on. It’s sweet and lasts all day since I smelled it after a 12 hour shift.

This deodorant is amazing with its unique strong scent wow im buying this brand from now on no more old spice etc

Best I have found so far, and I have tried dozens of different companies.

Y'all have managed to put the very essence of fall into a bottle. Beard is smooth and healthy. Smells amazing! 10/10 🤘 keep up the awesome work!

AMAZING PRODUCT!! This combined with the beard oil and beard butter smells incredible and does not leave your beard greasy AT ALL.

Excellent beard oil and beard wash! The scent makes me think of Autumn.